Founding sellers · buyers arrive 6 August

Be the first from your country.

Velor is the world's shopping channel — sellers broadcast live and sell in the stream, while their listings sell around the clock. The country and the maker stay on every listing, and whoever arrives first from each of the world's 190 countries keeps something no seller after them can ever earn.

What the first seller keeps

✓Pro, free for life. Never charged, for as long as the subscription runs unbroken.
✓The founding badge. Permanent, on your store and every listing.
✓The first store on your country's page. Front and centre until others arrive — credited as the seller who opened it, always.
✓Every Pro benefit, free, for life. Unlimited listings, 4% commission, your dedicated AI account manager — plus the showreel slot: your film, on the homepage.

Perks unlock once your first product is listed and live.

✓Free to list — no listing fees, ever✓Decision within 2 hours — no documents to upload✓Sell and get support in your own language✓Buyers pay into escrow — so they buy with confidence

About you

Who are you?

Velor is open to anyone — independent makers and private sellers as well as registered businesses. Real details only: every application is reviewed, and every seller verifies a government ID before their store opens.

How are you selling? *

Shown to buyers on your store — it affects their consumer rights, so we're required to ask.

Store name *

Contact name *

Contact email *

Create a password *

This signs you into your seller dashboard the moment you're approved — no separate activation step.

Confirm password *

Existing website or shop (optional)

Etsy, Instagram, your own site — anything you'd like us to see. Don't have one? No problem, Velor gives you your own storefront the moment you're approved.

Your store

What do you make or sell?

Tell us in your own words — what you sell, where it comes from, and what makes it worth crossing a border for. Write in your own language — English is not required — and cooperatives or artisan groups are welcome to apply as one store. Escriba en su idioma · Écrivez dans votre langue · اكتب بلغتك · अपनी भाषा में लिखें · Tulis dalam bahasa Anda · 用您的语言填写 · Andika kwa lugha yako

Store description

Minimum 20 characters — a sentence about what you make or sell.

Product categories

Ship-from address

Where do your parcels dispatch from?

This sets up your account's shipping automatically, so real shipping rates are ready the moment your first listing goes live — no separate setup step later. It appears on shipping labels and customs declarations, so it must be a real address where you can send and receive parcels.

Full name *

Company (optional)

Street address *

Address line 2

City *

State / region

Postcode / ZIP *

Ship-from country *

This is also the country Velor lists you under. It does not decide which country page a listing appears on, or who gets founding credit for a country -- that is set per product, by the origin country you choose for each listing after you are approved.

Phone

By submitting this application you agree to the Seller Agreement and the Seller Rules and Product Compliance Policy.

Prefer to apply by message? Chat with us on WhatsApp — write in any language.